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| Regd
Office : |
188/57,
Prince Anwar Shah Road, Kolkata 700 045, West Bengal,
India. TeleFax: +91-33-2417 2297 |
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| Campus
& Information Centre : |
IMCFTS,
90/1, Prince Golam Hussain Shah Road, Kolkata 700 095.
Dial: +91-33-6454 0499, 2422-2160/7940 |
| Regd.
Under W.B. Societies Registration Act of 1961. No. S/IL/10093 |
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| A
PROJECT PROFILE ON EMPLOYMENT AND SELF-EMPLOYMENT
BOTH IN URBAN AND RURAL SECTORS |
By:
SHYAMAL SENGUPTA
Hon. Secretary, Governing Body |
| PRESENT
SCENARIO |
|
The most intense and complex problem of the
day before the society and the country as
a whole is unemployment amongst the young
generation. There is not a single job opportunity
left open before the young graduates and post-graduates
but of traditional education and degree keeping
aside the under graduates. The present industrial
scenario is in a very bad shape and the industrial
growth or development is almost nil. The specialized
areas in medicine, engineering and management
are highly competitive and almost saturated.
Additionally there is illiteracy both in primary
and adult education areas, lack of health
and sanitation services, tremendous population
pressure per sq. km., lack of awareness in
living conditions and environment, so on and
so forth. These factors are creating tremendous
pressure on the normal life style for all
of us in the society and consequently evokes
social unrest along with antisocial, activities.
The young generation indulge themselves in
cheap and arrogant entertainment out of despair. |
| ENDEAVOUR
TO A SOLUTION |
|
At this stage of desperation, institute of
Mass Communication Film and Television Studies,
a non-Government organisation, registered
under West Bengal Societies Registration Act.,
XXVI of 1961, has been formed by a group of
veteran and experienced professionals from
the field of education, social work and audio-visual
media affiliated to the University of Kalyani
to impart one year post graduate vocational
diploma courses on Mass Communication Film
and Television Studies and 3 yrs. Under Graduate
Hons. course in Media Studies. Both the courses
comprise of Journalism (print & electronic),
Mass Communication, Public Relations, Audio-Visual
Communication and other allied subjects. |
| IMPLEMENTATION |
| The
University can conduct these courses, off-campus,
at Kolkata in collaboration with the Institute
who has the Core competency to conduct these
courses. The admission process and running
the courses will be conducted by the Institute
and examination process will be under the
University. The Institute will provide the
guest faculty to conduct the courses on the
approved syllabus and will impart hands-on
training as per the course curriculum and
syllabus. |
| Moreover,
the Institute strategically has formulated
a project to open employment and self-employment
oppurtunities in the field of media in under
graduate and post graduate levels. To help
the downtrodden grass-root young generation
who are suffering from despair due to the
present situation of un-employment, hunger
and social neglect. |
| This
project has been conceived and developed by
the Hon. Secretary of the Society who has
vast experience in the field of audio-visual
medium for last two decades. |
|
Today
no body can deny the role of television and
the impact of the electronic medium in the
daily life of people good or bad, urban or
rural. This electronic medium has invaded
our homes irrespective of literate or illiterate,
rich or poor, male or female, young or old.
Hence, this medium can be the strongest tool
to spread awareness by way of televising information
based entertainment programs on various topics
from necessity of literacy, improvement of
living conditions to development of environment
and to impart education through distance learning
programs in the rural and urban sectors. To
generate these infotainment programs we require
trained creative minds with technical know-how
and there is dearth of personnel in this area
when the media, specially the electronic medium,
is expanding in a rapid pace connecting the
world with limited program content. |
| Since
there is no regular training courses except
two or three under Ministry of Information
and Broadcasting, Govt. of India, the young
generation thriving to enter in the media
world is not getting any entry due to inadequate
vocational training centres to qualify themselves
both in administrative and creative sectors
of media. The print and electronic media are
severely suffering, specially the satellite
television broadcasters are satisfied with
bureaucrats and half-baked creative brains
to run their channels where IMCFTS steps in. |
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